U.S. retailers saw traffic decline by almost 11 percent in October, the second double-digit drop in four months, according to the most recent information from big data supplier RetailNext.

In its October 2015 Retail Performance Pulse Report, the analytics firm also reported that sales in physical retail stores fell by 12.2% in the month, the fifth straight month of accelerating declines in the measure, and that the number of transactions fell by more than 15 percent.

Read more at Sourcing Journal.