Abercrombie & Fitch, once home to the hottest logo tees around, is considering takeover bids.
Reuters announced the news early Wednesday, citing sources close to the proceedings. The company is reportedly working with Perella Weinberg Partners to weigh the offers.
Abercrombie was one of the first to be hit by the wave of consumer apathy, which rippled through the mall, eventually taking down The Limited, Aéropostale, Wet Seal and PacSun. Sales deflated quickly at the stores when shoppers grew tired of the logo-heavy aesthetic, signaling a sea change in teen retail. The brand has since struggled to find a new identity, and its core demographic has mostly decamped to fast fashion purveyors that pump out looks not logos.
Read more at Sourcing Journal.