Irish fast-fashion chain Primark sells cheap, trendy clothes and accessories—and its recent entrance into the American market could spell disaster for U.S. retailers.

Based in Dublin and owned by Associated British Foods (ABF), Primark opened its first U.S. locations in Boston and Philadelphia last year, selling the same stylish stuff as its European stores but for prices American customers were more used to seeing on less hip apparel sold at the likes of Walmart.

Read more at Sourcing Journal.

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