Cotton textile waste isn’t just getting tossed anymore, it’s making TENCEL® and big brands are buying into it.

Announcing Lenzing’s latest development at the Textile Exchange Sustainability Conference in Hamburg, Germany Tuesday, Tricia Carey, the company’s director of business development for apparel and denim, said no new ideas come to fruition without determination.

And Lenzing was determined to answer the market’s demand for closed loop production processes by taking cotton scraps that would have otherwise been discarded and turning them into fiber.

Read more at Carved in Blue.


This article is one of a series on Rivet from Lenzing’s Carved in Blue denim blog. From conversations with the experts behind the mills that make some of the world’s most-wanted denim to the global brands bringing novel denim made with TENCEL® and Lenzing Modal® to the market, Carved in Blue shares the stories of those whose roots run deep with denim. Visit www.carvedinblue.lenzing-fibers.com.

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