Denim industry veteran Panos Sofianos and the Bluezone team has been working on the introduction of a new denim concept this year at textile trade show Munich Fabric Start (Aug. 30-Sept. 1). In April, Sofianos was brought on as the manager of Bluezone, Munich Fabric Start’s denim area, as well as new business.

The major change this year will be the introduction of two new halls. The KEYHOUSE in hall 5 will be dedicated to innovation, technology and sustainability to serve as a link between the best developments from suppliers of the main show and Bluezone.

Read more at Carved in Blue.


This article is one of a series on Rivet from Lenzing’s Carved in Blue denim blog. From conversations with the experts behind the mills that make some of the world’s most-wanted denim to the global brands bringing novel denim made with TENCEL® and Lenzing Modal® to the market, Carved in Blue shares the stories of those whose roots run deep with denim. Visit www.carvedinblue.lenzing-fibers.com.