Olah Inc. announced Tuesday its membership in the Better Cotton Initiative (BCI), joining hundreds of textile and apparel companies working to encourage the use of sustainably produced cotton throughout the global textile supply chain. The company will promote is membership at Kingpins Amsterdam Oct. 28-29 and in Kingpins New York Nov. 3-4.

BCI is a not-for-profit organization stewarding the global standards for Better Cotton, and bringing together cotton’s complex supply chain, from the farmers to the retailers.

Olah Inc. began operations in 1959 as a textile marketing, development and sales agency and has grown to be a fully integrated cotton and textile solutions company.

In a statement, Olah Inc. CEO Andrew Olah, said, “With our membership in the Better Cotton Initiative, we feel we will be properly positioned to assist in the global adoption of sustainable cotton practices.” He added, “It is our goal to not only provide sales and marketing opportunities for our customers through the Kingpins shows, but also to help the industry understand the need to only use sustainable cotton. By joining the Better Cotton Initiative, we have the opportunity to share our industry knowledge and expertise with various supporters of sustainably produced cotton around the world.”

Scott Exo, BCI USA Country Manager, said, “We are thrilled to have such a prominent, influential member of the cotton industry join BCI, and help us promote Better Cotton in the US and globally.”