When Zappos started selling shoes online in 1999, few would have predicted that by 2014 e-commerce sales would be worth $1.5 trillion worldwide or that the once-mighty American mall would be brought to its knees by a fall in foot traffic and shifting consumer shopping habits.
It’s not that hard to envision the wholesale marketplace following suit.
In fact, a recent Forrester Research report predicts that B2B e-commerce in the U.S. will hit $780 billion by the end of this year. (To put that in perspective, B2C e-commerce in the U.S. was only $304.9 billion last year, as per data from the Commerce Department).
Read more at Sourcing Journal.